Saturday, July 22, 2006

Microsoft Confirms Competition for iTunes/iPod

Well it's official...Yesterday, MSFT confirmed a new music and entertainment project called Zune which promises to deliver a family of hardware and software products expected to compete with Apple's market leading ecosystem consisting of the iTunes / iPod. The Zune brand is being billed as a "music and entertainment" project aimed at connecting with others to discover new music and entertainment and will deliver a family of hardware and software products.

Billboard reports that "additional Zune-branded devices will follow, including a portable video player and, potentially, a portable game device," as well as an initial device offering WiFi and drive-based storage. The WiFi won't just be for moving around music files, as in the MusicGremlin, however. Apparently other "seven or eight" wireless usage scenarios are envisioned, as suspected, and aims at providing "ubiquitous access to digital media from a wide range of Windows-powered devices in what ultimately aspires to be one part MySpace, one part iTunes and one part Xbox Live."

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